Airport Passenger Counting

The use of passenger counting is increasingly recognized as a key performance indicator for measuring and helping to improve an airport’s success in driving sales from passengers, greeters and employees.

Prodco provides automatic counting systems to enable you to better understand people flow, dwell time and occupancy levels of passengers in and around the airport and how it impacts on your revenue potential.


Do you know…

  • The sales value of each minute of passenger time spent in-lounge?
  • Your optimum dwell time?
  • How occupancy volumes impact:
    • Average Transaction Value?
    • Conversion? (ratio of sales transactions to passenger numbers)

  • When diminishing returns threaten retail revenues?
  • Numbers of greeters and purchasing potential land-side?


Prodco international can help you answer these questions and work with you to turn this information into knowledge, which will help you identify ways to maximize retail revenue.
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Last Update: July 4, 2008 | Sitemap | Privacy Policy | Terms of Use